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The Single Best Use Case for AI is SPEEDRUNNING Content
Using ChatGPT and Zapier to automate your content creation
Alan Boyd
June 02, 2023
On a laptop.
In a city near you.
There’s a 16-year-old kid.
Who’s mastering how to create content with AI.
They’ve been cranking out hundreds of pages of content.
About the products and services you provide.
For their website.
And socials.
LinkedIn. Twitter. Instagram. Facebook. TikTok. Pinterest, etc.
Today, you are at the top of your game.
Today, they are nobody.
Tomorrow…
Tomorrow is a different story.
This scenario has been running through my head for the last week.
If you haven’t noticed…content is king.
Everybody is glued to their screens.
If you’re not on their screen - you don’t exist.
Harsh but true.
Just had a flashback to a time when I witnessed the executive team of a mid-market company opt not to terminate an employee with a sizeable social media presence in order to prevent any blowback from the employee venting about the company to their followers.
— Alan Boyd (@alanjboyd)
Mar 27, 2023
100% true story. I was in the room.
Creating content requires a massive commitment though.
Who’s got the time for all this?
Well, that 16-year kid for starters.
Here’s the BIG problem with AI:
There’s so much new happening all the time that nobody knows what the heck to do with it. Tinker here, tinker there, oh that’s cute you think.
Look, unless you’re deep in tech and actively building AI products, LLM’s, etc...
The single best use case for the current state of AI is speedrunning content.
Here’s what *I* want.
And you probably do too…
I want to automate this entire process:
Have AI do SEO research and find keywords
Schedule it to create a new blog article every day automatically based on those keywords
Wake up to an email where I manually review the day’s content.
Tweak it and approve it by replying back: ‘Good to go.’
It automatically posts to the website
It automatically posts it on LinkedIn
It automatically posts it on Twitter
It automatically posts it on Medium
etc.
I do not have the answers yet.
But I have the pieces and know for a fact it is all possible today by combining tools like ChatGPT and Zapier.
By next week here I will know more.
And we’ll get into the nitty-gritty of things like:
Should you be doing this?
Won’t people know my content is written by AI?
What are the legal and ethical considerations to be aware of?
In the meantime, if you’re interested, go ahead and make a Zapier account. I have no affiliation with them and they are not paying me to say this. It just so happens that they own this corner of the market and we need them for this.
Til next week.
Have a great weekend!
Alan
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